Indian GP to cash in on cricket fatigue

After years of steady patronage, corporate India is showing signs of cricket fatigue and the country's maiden Formula One race next month looks like being the immediate beneficiary
Indian companies have long loosened the purse strings for cricket while responding frugally to other sports, ensuring the cricket board remains a rare national federation that does not accept government grants. "My feeling is that it's going to change, at least for motorsport," Mahindra and Mahindra marketing and automotive...